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About Us


Today, Allens Caravans is a thriving family business that has come a long way since its foundation in the mid-1930s and we're proud of the excellent reputation we have amongst our customers and our colleagues in the caravan industry. 

We moved from the Black Country to our present day headquarters, Wootton Hall, in the late 1950s. In the early 1960s the company's founder, Bill Allen, visited America to look at the caravan industry. There he realised how popular and prestigious it was for so many Americans to live in residential caravans (Park Homes) and use leisure caravans (Caravan Holiday Homes) for weekend retreats.

Following his trip, Bill Allen was convinced the same would happen in the UK and from then on, caravan sales overtook the company's main business of car sales. A little while later, with the acquisition of caravan parks, the Allens Caravans you know today was established.

Since then we have gone from strength to strength, developing parks throughout the country. In line with our growth we have an ever-increasing team and our present staff of more than one hundred offer a firm professional base, including a work and sales force covering all allied trades. Allens' record speaks for itself as we are one of the country's top Caravan Park operators and dealers, supplying caravans from all leading manufacturers.

The owners of Allens Caravans are not just faceless names, but working Directors who can be found either at the Head Office or on the parks, continuing to run the company.  

About Us

Allens Timeline

Discover our history

  • 1940's
  • Allens was born under Allens Auto Selling Cars in Wolverhampton. Caravans were introduced to the forecourt just to fill in some space - and they took off!

  • Wootton Hall and its grounds were bought. Bill Allen established Allens Caravans, and started siting caravans in the grounds of Wootton Hall.

  • Bill Allen established Allens Caravans, and started siting caravans in the grounds of Wootton Hall.
  • 1956
  • 1st Annual Midlands Caravan Exhibition was held at Wootton Hall.

  • Exhibitions years before the NEC was thought of
  • The Show was the biggest of its kind
  • 1962
  • By 1962 a drive at Wootton Park was called ‘The Retreat’ and the mobile home 'The Retreat’ which was advertised as ‘Europe’s largest and most expensive mobile home ran up either side. The home was 36ft x 10ft £1875 ex works’ and manufactured by Allens Caravans.

  • Relaxing in front of the pioneering 'The Retreat'
  • 1960's
  • Joining the Company was Rayford Holiday Park (Stratford upon Avon), Sunbeach Holiday Park (North Wales) and Pendeford Hall Mobile Home Park (Wolverhampton).

  • Sunbeach in the 1960's with a Snowdonia backdrop
  • 1970's
  • Allens Caravans bought Severnside Holiday Park (Stourport on Severn).

  • 1980's
  • Allens Caravans added Abbot's Salford (Nr Evesham), Leedons Holiday and Touring Park & Broadway Residential Park (Broadway) and Overstone Holiday, Touring and Residential Park (Northampton).

  • First dig at Overstone - with Neil and Bill Allen
  • 1990's
  • Early motorhomes by the Weir
  • Allens further expanded adding Weir Meadow Holiday and Touring Park (Evesham) and also purchasing a quarry near Pershore - which was later to become 'The Springs'.

  • 2000 The Springs
  • The quarry was still active when we bought The Springs.
  • The Springs - From Quarry to Lakeside Park.
  • Our Clubhouse Sits Overlooking the 'Lodge Lake'
  • 2008 Abbots Clubhouse
  • Following some of the worst floods to hit the country, Abbot's Salford saw huge investment in a clubhouse built on stilts!

  • £1.5m Clubhouse standing high
  • 2012 Leedons Clubhouse
  • As Leedons Residential Park continued to expand, Allens built a whole new office and leisure complex to complement its success. It housed an indoor pool, social hall, games room, office lobby, all weather bowling green and viewing area.

  • £2m complex built for our residents
  • Indoor Pool
  • 2015 Sunbeach Clubhouse
  • Allens are constantly looking to invest further in the Parks we already run. The clubhouse Sunbeach Holiday Park (Wales) was built in the early 1990's and has served the Park well, but we saw an opportunity to extend the clubhouse to house a large indoor pool and splash area (for those colder days on the Welsh coast!).

  • Sunbeach Complex complete with Indoor Pool & Splash Area, Games Room, Bar and Restaurant
  • Sunbeach's Indoor Pool
  • 2017

    Some exciting news on the horizon! Watch this space.

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